Obvio Standard

Obvio Standard

For Merchants Not Yet Ready Or Eligible For Dual Pricing / Surcharging

Goals


Show merchants that Obvio is flexible, inclusive, and transparent — even if surcharging isn’t the right fit today. Position “Obvio Standard” as the practical alternative, not the downgrade.

Not Ready for Surcharging Yet? Obvio’s Got You Covered.

Obvio standard is built for merchants who process under $15,000 per month or prefer a traditional setup without surcharging — while still keeping flexibility, fair terms, and transparent pricing.

Every business is different — tell us what matters most, and we’ll match you with the right obvio solution.

Why This Funnel Works

This system turns your site into a guided experience instead of a static brochure.

It shows you understand merchants have different priorities, and it naturally nudges them toward the right product without friction.

This also helps you:

  • Segment Leads
  • Pre-qualify visitors
  • Route low-volume merchants to Obvio Standard
  • Route high-volume merchants to surcharging
  • Increase demo bookings because the CTA is contextual

Canadian payment processing

At Obvio Solutions, we believe surcharging is the future of the Canadian payment processing industry — but we’re not locked into one provider or one way of doing things.

That’s why we created Obvio Standard — a straightforward, flexible solution for merchants who:

  • Process less than $15,000 in monthly volume
  • Operate in industries not yet suitable for surcharging
  • Want to start simple, without long-term commitments

With Obvio Standard, you still get:

  • Reliable, next-day funding
  • Transparent pricing and support
  • Modern terminals from trusted manufacturers
  • The option to upgrade to Dual Pricing later

Reliable Equipment — Whatever Model You Choose

Whichever pricing structure you choose, you’ll have access to modern payment systems designed for speed, reliability, and ease of use.

Ingenico AXIUM DX 8000

Advanced Android smart terminal (WiFi / 4G) with a large touchscreen and enhanced app capabilities.

Newland N950

Android smart terminal (WiFi / 4G) built for versatile use across mobile and countertop environments.

Ingenico DESK 5000

Countertop terminal (Ethernet) designed for fast, stable, high-volume checkout.

Pax A920 PRO

Android smart terminal (WiFi / 4G) designed for mobile payments and pay-at-table flexibility.

Verifone M424

Android smart countertop terminal (Ethernet / WiFi) designed for fast, reliable checkout in compact retail environments.

Two payment models. One platform.

The difference between COST+ and SURCHARGING simply comes down to how credit card fees are handled.

Feature Obvio Standard Obvio Surcharging
Ideal For Merchants under $15K monthly Merchants over $15K monthly
Card Fees Merchant pays Passed to cardholder
Equipment Newland, Ingenico, PAX Clover devices
Contracts Month-to-month Flexible (trial or term)
Funding Next-morning Next-morning
Upgrade Option Anytime N/A

When the Time Is Right

Some merchants start with Cost+ and later transition to SURCHARGING as their business grows or as they become more comfortable with the model.

Because Obvio isn’t locked into one processing structure, upgrading is simple.

Talk to Us About Upgrading to Dual Pricing

Choose What Matters Most to Your Business

Tell us your priority — we’ll match you with the right Obvio solution.

Perfect for smaller volumes or merchants who prefer to stay agile.

Start with a Flexible Setup

We’ll match or beat your current rates — no hard commitments.

Upload Your Statement For a Cost Comparison

I want predictable, consistent pricing.

Choose a stable rate structure designed for clarity and long-term cost consistency.

View Stable Pricing Options

I want to reduce or offset my credit card processing costs.

Explore a compliant solution that allows you to offset credit card fees while maintaining a smooth customer experience.

See How It Works at Checkout

I’m looking for modern, reliable payment terminals.

Explore mobile, countertop, and smart terminal options designed to fit your business.

Explore Terminal Options

The Clover name and logo are registered trademarks owned by Clover Network, LLC. These registered trademarks are also utilized by Fiserv Canada Ltd. [14231261 Canada Inc (Obvio Solutions)] operates as an Independent Sales Organization (ISO) of Fiserv Canada Ltd. All trademarks, service marks, and brand names mentioned in this document are the exclusive property of their respective owners.